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The Beginner's Guide to Content Marketing You think of a story that will represent your brand or the value you bring, determine a clear strategy, knowing exactly who is your audience, then you tell that story through blog posts, videos, podcasts, infographics, etc. People interact with your content, you build the trust and eventually they grow from browsers to readers, to leads to customers. |
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8 Content Marketing Strategy Examples That Deliver Leads "Good content can 10x what you invested into it. Through the organic rankings that you can get from one long-form piece or sales that result from the trust you built up through brand awareness content." - Julia McCoy |
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How To Create Interesting Long Reads That Will Actually Engage Your Audience How do you keep a long read interesting? How do you make sure that your readers don't just scroll through, or tap out when they are halfway through your article? |
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